How we helped a successful PR and marketing agency increase profits by over $100,000 while decreasing internal time spent optimizing campaigns by more than 40 hours a month.
Serendipit Consulting is a PR and Marketing Firm out of Phoenix, Arizona. The founders, Alexis Krisay and Meliss DiGianfilippo started the business during the 2008 recession. One could say resilience is woven into the fabric of the Serendipit business model. Unsatisfied with their past agency experiences, they wanted to flip the agency model on its head and do “the type of things that would make clients and employees so much happier.”
Our conversation with Serendipit began with their Director of Digital Marketing. With their clients’ multi-six-figure advertising budgets,
they were looking to hire a sophisticated advertising partner to manage day-to-day ad operations. We managed all of their client's ads, daily reporting,
Google Analytics accounts, and monthly performance presentations, while they focused on client relationships and new business opportunities.
Our reporting software allowed both the Serendipit account managers and their clients to view results in real time. With our strategic
partnership, Serendipit was able to broaden its service offerings, increase profit margins, and offload all advertising work to WooHoo!
As an agency, it's important to constantly look for ways to upsell your clients and offer additional services to increase monthly revenue. With WooHoo!, it’s easy to offer advertising management, creative services, and marketing automation without adding to your payroll.
As an agency, it's important to constantly look for ways to upsell your clients and offer additional services to increase monthly revenue. With WooHoo!, it’s easy to offer advertising management, creative services, and marketing automation without adding to your payroll.
Their clients consisted of brands in multiple industries varying from automotive, hospitality, healthcare, fitness, and more! No two ad strategies should be the same, therefore it gave us the opportunity to showcase our diverse industry expertise.
In collaboration with the in-house team at Serendipit, we monitored several conversion metrics for all of their clients. Additionally, we provided insights into their clients' website behavior via UTM tracking.
Our tracking and reporting allow both Serendipit and its clients to view their global marketing data in one place.
In collaboration with the in-house team at Serendipit, we monitored several conversion metrics for all of their clients. Additionally, we provided insights into their clients' website behavior via UTM tracking.
Our tracking and reporting allow both Serendipit and its clients to view their global marketing data in one place.
From website reels to social ad content to organic content, we did it all for Serendipit Consulting. Whether they were in a pinch and needed a quick turn-around, or gave us a planned timeline, we were able to deliver high-quality video content to their team for internal and client projects.
Are you drowning in the time it takes to optimize, report, and scale your clients' ad accounts? Looking to increase performance for your customers? Want to add to your agency's services, increase your profits, and grow your accounts? Choosing the right partner to manage your client accounts is imperative to the growth of your firm. We are your agency's secret weapon.
"WooHoo!'s team is highly professional, receptive to feedback, and is a great partner to work with! They have been an excellent resource for me and our team." - Jack Logan, Director of Paid Media, Serendipit Consulting
Have unanswered questions? Book a meeting with us to get a
white-glove walkthrough of our solutions and process.